About Me
I Am Sanrio Febry Lopenzo
Born and raised in Batam, Indonesia. Studied Multimedia in high school where I first learn about the creative world and later advanced my education with a degree in Industrial Engineering.
My journey began with a high school internship at a local printing agency called RedCard Batam where I developed skills in vector and collateral design. In 2020 while still in university, I've worked as a full time graphic designer at Seven Cuba, a men's clothing retailer, handling various design projects, including social media design, promotional design, digital displays for LED screen inside mall, and many more. Additionally, I also handle photo editing and product photoshoots for Seven Cuba's marketing materials and promotions. I've also contributed impactful designs to various events by the company.
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While graphic design and motion graphic are my passion and having completed numerous projects in these area, I also have an interest in photography and videography, continually developing my skills in these fields. My professional interest include enhancing my design expertise and staying updated with the latest trends in graphic design.
Areas of Expertise
vector design, social media designs, collateral design, photo editing, motion graphics, logo animation, digital ads design.
Creative Tools
Adobe Illustrator
Adobe Premiere Pro
Adobe Photoshop
Adobe Lightroom
Adobe After Effects
CorelDRAW
Professional
Journey
Jun 2020 - Present
Seven Cuba
Graphic Designer
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Brand Development:
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Designed a new logo for Seven Cuba.
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Created clothing labels, tags, goodie bags, and packaging utilizing the new logo.
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Promotional Materials:
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Designed promotional materials for print and in-store placement.​
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Developed designs for Seven Cuba’s social media, including announcements, promotions, and more.
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Produced digital display (still and animated) for promotions at Grand Batam Mall.
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Media Production:
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Captured and edited video footage for the Seven Cuba store, including grand opening events and company videos.​
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Conducted product photoshoots and video shoots for Seven Cuba’s products, editing photos and videos for social media posts.
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Event Contributions:
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Contributed to the Chinese New Year dinner event by creating background displays for the stage and digital invitations annually; became part of the organizing committee in 2024.​
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Designed banner designs for the company’s outbound trips every year.
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Jan 2017 - May 2017
RedCard Batam
Graphic Design Intern
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Developed proficiency in vector design and collateral design through practical application.
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Executed tasks including facilitating requests for designing and printing various materials such as banners, flyers, brochures, menu books, id cards, stickers, business cards, and many more.
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Managed front desk operations, handling customer inquiries and orders.
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Operated laser printing machines to produce various designs and printed materials.
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Acquire knowledge of printing processes and operations in a printing agency.
Education
2018-2023
Universal University
Industrial Engineering
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Graduated with the highest GPA in Industrial Engineering: 3.88.
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Gained extensive knowledge in engineering principles and industrial practices.
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Visited various industries to understand real-world applications.
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Teaching assistant for extra English course for students needing additional help. Initially joined mid-semester to assist, then fully taught over 60 students the following semester.
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Became a member of "Himpunan Mahasiswa Teknik Industri" (student association).
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Became Leader of Uvers English Club, facilitating the learning and sharing of English knowledge among members.
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Facilitator for student orientation, and campus visits.
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Participated in Problem Solving Competition by Caterpillar Batam.
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Completed the Kampus Merdeka program focusing on e-commerce by Power Academy (September - December 2021).
2015-2018
Maitreyawira High School
Multimedia
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Gained basic knowledge and foundational skills in all areas of multimedia, such as vector design, photo editing, photography, videography, video editing, web design, animations, audio editing, and many more.
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Specialized in multimedia during the 2nd and 3rd years, focusing on vector design, motion graphics, and photo editing.
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Internship in January until May 2017, significantly enhancing practical skills.
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Achieved the highest average scores in both national exam and school exams.
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Created a motion graphic animation on the importance of education for final project.